Business Research Methods and Statistics Using SPSS

This book PDF is perfect for those who love Business & Economics genre, written by Robert P Burns and published by SAGE which was released on 20 November 2008 with total hardcover pages 560. You could read this book directly on your devices with pdf, epub and kindle format, check detail and related Business Research Methods and Statistics Using SPSS books below.

Business Research Methods and Statistics Using SPSS
Author : Robert P Burns
File Size : 52,8 Mb
Publisher : SAGE
Language : English
Release Date : 20 November 2008
ISBN : 9781446204764
Pages : 560 pages
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Business Research Methods and Statistics Using SPSS by Robert P Burns Book PDF Summary

Ideal for those with a minimum of mathematical and statistical knowledge, Business Research Methods and Statistics Using SPSS provides an easy to follow approach to understanding and using quantitative methods and statistics. It is solidly grounded in the context of business and management research, enabling students to appreciate the practical applications of the techniques and procedures explained. The book is comprehensive in its coverage, including discussion of the business context, statistical analysis of data, survey methods, and reporting and presenting research. A companion website also contains four extra chapters for the more advanced student, along with PowerPoint slides for lecturers, and additional questions and exercises, all of which aim to help students to: - Understand the importance and application of statistics and quantitative methods in the field of business - Design effective research studies - Interpret statistical results - Use statistical information meaningfully - Use SPSS confidently

Business Research Methods and Statistics Using SPSS

Ideal for those with a minimum of mathematical and statistical knowledge, Business Research Methods and Statistics Using SPSS provides an easy to follow approach to understanding and using quantitative methods and statistics. It is solidly grounded in the context of business and management research, enabling students to appreciate the practical

Get Book
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