Buy Ology

This book PDF is perfect for those who love Business & Economics genre, written by Martin Lindstrom and published by Century which was released on 28 March 2024 with total hardcover pages 240. You could read this book directly on your devices with pdf, epub and kindle format, check detail and related Buy Ology books below.

Buy Ology
Author : Martin Lindstrom
File Size : 50,9 Mb
Publisher : Century
Language : English
Release Date : 28 March 2024
ISBN : 1847940137
Pages : 240 pages
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Buy Ology by Martin Lindstrom Book PDF Summary

How much do we know about why we buy? What truly influences our decisions in today's message-cluttered world? An eye-grabbing advertisement, a catchy slogan, an infectious jingle? Or do our buying decisions take place below the surface, so deep within our subconscious minds that we're barely aware of them? Marketing guru Lindstrom presents the startling findings from his three-year, seven-million-dollar neuromarketing study, a cutting-edge experiment that peered inside the brains of 2,000 volunteers from all around the world as they encountered various ads, logos, commercials, brands, and products. His startling results shatter much of what we have long believed about what seduces our interest and drives us to buy.--From publisher description.

Buy Ology

How much do we know about why we buy? What truly influences our decisions in today's message-cluttered world? An eye-grabbing advertisement, a catchy slogan, an infectious jingle? Or do our buying decisions take place below the surface, so deep within our subconscious minds that we're barely aware of them? Marketing

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Buyology

NEW YORK TIMES BESTSELLER • “A fascinating look at how consumers perceive logos, ads, commercials, brands, and products.”—Time How much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? In Buyology, Martin Lindstrom presents the astonishing findings from his groundbreaking three-year, seven-million-dollar

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Buyology

NEW YORK TIMES BESTSELLER • “A fascinating look at how consumers perceive logos, ads, commercials, brands, and products.”—Time How much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? In Buyology, Martin Lindstrom presents the astonishing findings from his groundbreaking three-year, seven-million-dollar

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Buyology by Martin Lindstrom  Summary

Do you want more free book summaries like this? Download our app for free at https://www.QuickRead.com/App and get access to hundreds of free book and audiobook summaries. Discover the truth and lies about why we buy. Think about your last shopping trip. Did you go to

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Buy ology

Download or read online Buy ology written by Martin Lindstrom, published by Unknown which was released on 2008. Get Buy ology Books now! Available in PDF, ePub and Kindle.

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Why We Buy

Guide to ever-evolving consumer culture, offering advice on how to keep current customers and attract new ones.

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Bargain Fever

When Coca-Cola offered the first retail coupon in the 1880s, customers were thrilled. But today, one in four American shoppers will buy something only if it's on sale, and almost half of all merchandise carries a promotional price. The relentless pursuit of deals has totally disrupted the relationship between buyers

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Small Data

Martin Lindstrom, a modern-day Sherlock Holmes, harnesses the power of “small data” in his quest to discover the next big thing Hired by the world's leading brands to find out what makes their customers tick, Martin Lindstrom spends 300 nights a year in strangers’ homes, carefully observing every detail in order

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