Fundamentals of Global Strategy

This book PDF is perfect for those who love Business & Economics genre, written by Cornelis A. de Kluyver and published by Business Expert Press which was released on 20 August 2010 with total hardcover pages 272. You could read this book directly on your devices with pdf, epub and kindle format, check detail and related Fundamentals of Global Strategy books below.

Fundamentals of Global Strategy
Author : Cornelis A. de Kluyver
File Size : 43,9 Mb
Publisher : Business Expert Press
Language : English
Release Date : 20 August 2010
ISBN : 9781606490730
Pages : 272 pages
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Fundamentals of Global Strategy by Cornelis A. de Kluyver Book PDF Summary

The globalization of the competitive landscape has forced companies to fundamentally rethink their strategies. Whereas once only a few industries such as oil could be labeled truly global, today many-from pharmaceuticals to aircraft to computers-have become global in scale and scope. As a consequence, creating a global competitive advantage has become a key strategic issue for many companies. Crafting a global strategy requires making decisions about which strategy elements can and should be globalized and to what extent.

Fundamentals of Global Strategy

The globalization of the competitive landscape has forced companies to fundamentally rethink their strategies. Whereas once only a few industries such as oil could be labeled truly global, today many-from pharmaceuticals to aircraft to computers-have become global in scale and scope. As a consequence, creating a global competitive advantage has

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There are few industries, if any untouched by global competitive forces. Firms and countries long accustomed to dominance in their respective international markets must now reckon with aggressive and innovative competitors from all corners of the world. As the cross-border flow of people, knowledge, ideas, products, services and management practices

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New Tools for Succeeding Globally Why do so many global strategies fail--despite companies' powerful brands and other border-crossing advantages? Because a one-size-fits-all strategy no longer stands a chance. When firms believe in the illusions of a "flat" world and the death of distance, they charge across borders as if the

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