Irresistible

This book PDF is perfect for those who love Social Science genre, written by Adam Alter and published by Penguin which was released on 07 March 2017 with total hardcover pages 368. You could read this book directly on your devices with pdf, epub and kindle format, check detail and related Irresistible books below.

Irresistible
Author : Adam Alter
File Size : 40,7 Mb
Publisher : Penguin
Language : English
Release Date : 07 March 2017
ISBN : 9780698402638
Pages : 368 pages
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Irresistible by Adam Alter Book PDF Summary

“Irresistible is a fascinating and much needed exploration of one of the most troubling phenomena of modern times.” —Malcolm Gladwell, author of New York Times bestsellers David and Goliath and Outliers “One of the most mesmerizing and important books I’ve read in quite some time. Alter brilliantly illuminates the new obsessions that are controlling our lives and offers the tools we need to rescue our businesses, our families, and our sanity.” —Adam Grant, New York Times bestselling author of Originals and Give and Take Welcome to the age of behavioral addiction—an age in which half of the American population is addicted to at least one behavior. We obsess over our emails, Instagram likes, and Facebook feeds; we binge on TV episodes and YouTube videos; we work longer hours each year; and we spend an average of three hours each day using our smartphones. Half of us would rather suffer a broken bone than a broken phone, and Millennial kids spend so much time in front of screens that they struggle to interact with real, live humans. In this revolutionary book, Adam Alter, a professor of psychology and marketing at NYU, tracks the rise of behavioral addiction, and explains why so many of today's products are irresistible. Though these miraculous products melt the miles that separate people across the globe, their extraordinary and sometimes damaging magnetism is no accident. The companies that design these products tweak them over time until they become almost impossible to resist. By reverse engineering behavioral addiction, Alter explains how we can harness addictive products for the good—to improve how we communicate with each other, spend and save our money, and set boundaries between work and play—and how we can mitigate their most damaging effects on our well-being, and the health and happiness of our children. Adam Alter's previous book, Drunk Tank Pink: And Other Unexpected Forces that Shape How We Think, Feel, and Behave is available in paperback from Penguin.

Irresistible

“Irresistible is a fascinating and much needed exploration of one of the most troubling phenomena of modern times.” —Malcolm Gladwell, author of New York Times bestsellers David and Goliath and Outliers “One of the most mesmerizing and important books I’ve read in quite some time. Alter brilliantly illuminates the

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Irresistible A  B  Cs

"50 easy, fun multisensory activities to help all kids explore and learn the alphabet"--Cover

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The Irresistible Revolution

"In The Irresistible Revolutions, Shane Claiborne invites you into a movement of the spirit that begins in the heart and extends through our hands into a broken world. Using examples from his own unconventional life, Shane Claiborne stirs up questions about the church and the world, challenging you to live

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Irresistible

A fresh look at the earliest Christian movement reveals what made the new faith so compelling...and what we need to change today to make it so again. Once upon a time there was a version of the Christian faith that was practically irresistible. After all, what could be more

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The Irresistible Offer

Your customers are going to give you three seconds to make the sale. Do you know what to say in those three seconds? The marketing methods of the past are losing effectiveness as consumers are getting smarter and smarter and have less and less time. What is needed is a

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Irresistible Dictation

Before Gertrude Stein became the twentieth century’s preeminent experimental writer, she spent a decade conducting research at Harvard’s psychological laboratory and the Johns Hopkins Medical School. This book shows how her extensive scientific training continued to exert a profound influence on the development of her extraordinary literary practices.

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15 Irresistible Mini Plays for Teaching Math

Contains fifteen exciting, easy-to-read plays designed to aid mathematics instruction.

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Irresistible Signs

Language is now understood as a key component of cultural identity, but discourses on linguistic nationalism are only a few centuries old. In Irresistible Signs, Paola Gambarota investigates the connection between Italian language and national identity over four hundred years, from late-Renaissance linguistic theories to nineteenth-century nationalist myths. Challenging the

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