The Consuming Instinct

This book PDF is perfect for those who love Business & Economics genre, written by Gad Saad and published by Prometheus Books which was released on 21 June 2011 with total hardcover pages 367. You could read this book directly on your devices with pdf, epub and kindle format, check detail and related The Consuming Instinct books below.

The Consuming Instinct
Author : Gad Saad
File Size : 47,5 Mb
Publisher : Prometheus Books
Language : English
Release Date : 21 June 2011
ISBN : 9781616144302
Pages : 367 pages
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The Consuming Instinct by Gad Saad Book PDF Summary

In this highly informative and entertaining book, the founder of the vibrant new field of evolutionary consumption illuminates the relevance of our biological heritage to our daily lives as consumers. While culture is important, the author shows that innate evolutionary forces deeply influence the foods we eat, the gifts we offer, the cosmetics and clothing styles we choose to make ourselves more attractive to potential mates, and even the cultural products that stimulate our imaginations (such as art, music, and religion). The book demonstrates that most acts of consumption can be mapped onto four key Darwinian drives—namely, survival (we prefer foods high in calories); reproduction (we use products as sexual signals); kin selection (we naturally exchange gifts with family members); and reciprocal altruism (we enjoy offering gifts to close friends). The author further highlights the analogous behaviors that exist between human consumers and a wide range of animals. For anyone interested in the biological basis of human behavior or simply in what makes consumers tick—marketing professionals, advertisers, psychology mavens, and consumers themselves—this is a fascinating read.

The Consuming Instinct

In this highly informative and entertaining book, the founder of the vibrant new field of evolutionary consumption illuminates the relevance of our biological heritage to our daily lives as consumers. While culture is important, the author shows that innate evolutionary forces deeply influence the foods we eat, the gifts we

Get Book
The Evolutionary Bases of Consumption

The Evolutionary Bases of Consumption by Gad Saad applies Darwinian principles in understanding our consumption patterns and the products of popular culture that most appeal to individuals. The first and only scholarly work to do so, this is a captivating study of the adaptive reasons behind our behaviors, cognitions, emotions,

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The Parasitic Mind

"Read this book, strengthen your resolve, and help us all return to reason." —JORDAN PETERSON The West’s commitment to freedom, reason, and true liberalism have become endangered by a series of viral forces in our society today. Renowned host of the popular YouTube show “The SAAD Truth”, Dr. Gad

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Evolutionary Psychology in the Business Sciences

All individuals who operate in the business sphere, whether as consumers, employers, employees, entrepreneurs, or financial traders to name a few constituents, share a common biological heritage and are defined by a universal human nature. As such, it is surprising that so few business scholars have incorporated biological and evolutionary-informed

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Payback

From the child taunted by her playmates to the office worker who feels stifled in his daily routine, people frequently take out their pain and anger on others, even those who had nothing to do with the original stress. The bullied child may kick her puppy, the stifled worker yells

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Applied Evolutionary Psychology

This is the first book to overtly consider how basic evolutionary thinking is being applied to a wide range of special social, economic, and technical problems. It draws together a collection of renowned academics from a very disparate set of fields, whose common interest lies in using evolutionary thinking to

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The Interdisciplinary Science of Consumption

Scholars from psychology, neuroscience, economics, animal behavior, and evolution describe the latest research on the causes and consequences of overconsumption. Our drive to consume—our desire for food, clothing, smart phones, and megahomes—evolved from our ancestors' drive to survive. But the psychological and neural processes that originally evolved to

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The Eating Instinct

An exploration, both personal and deeply reported, of how we learn to eat in today’s toxic food culture. Food is supposed to sustain and nourish us. Eating well, any doctor will tell you, is the best way to take care of yourself. Feeding well, any human will tell you,

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