| Author | : Susan Sweeney |
| File Size | : 53,9 Mb |
| Publisher | : Maximum Press |
| Language | : English |
| Release Date | : 02 June 2024 |
| ISBN | : 9781931644624 |
| Pages | : 376 pages |
101 Ways to Promote Your Tourism Business Web Site by Susan Sweeney Book PDF Summary
Full of practical, proven techniques and step-by-step strategies, this informative resource teaches internet tourism businesses how to attract visitors and convert them into paying customers. With a design that allows each chapter to stand on its own, the book provides easy and immediate implementation for a variety of promotion strategies, including those geared for bed and breakfasts, campgrounds, and theme parks. By learning to utilize industry-specific internet newsgroups and mailing lists, businesses can target their customers, examine advertising techniques of their competitors, and ensure consistent visibility on the Web. Tips on updating, revisiting, and rethinking a business's online presence round out the advice, ensuring that potential and existing clients keep coming back.