Author | : Martin Butler |
File Size | : 51,7 Mb |
Publisher | : Unknown |
Language | : English |
Release Date | : 08 May 2024 |
ISBN | : 1852524979 |
Pages | : 0 pages |
People Don t Buy what You Sell by Martin Butler Book PDF Summary
This provocative and candid book goes behind the scenes to reveal the secret of success behind a number of leading UK retailers. It includes in-depth case studies on John Lewis, Selfridges, Carphone Warehouse, Oddbins, Topshop, B&Q and HMV and unique insight from a number of top retail analysts and commentators.