This book PDF is perfect for those who love Business & Economics genre, written by Antony Young and published by Kogan Page Publishers which was released on 07 May 2024 with total hardcover pages 236. You could read this book directly on your devices with pdf, epub and kindle format, check detail and related Profitable Marketing Communications books below.
| Author | : Antony Young |
| File Size | : 42,5 Mb |
| Publisher | : Kogan Page Publishers |
| Language | : English |
| Release Date | : 07 May 2024 |
| ISBN | : 074944942X |
| Pages | : 236 pages |
The authors propose a new marketing model to help business owners and marketing professionals apply an investment-led approach where the focus is value, not cost. This guide introduces investment disciplines and strategies to marketing practices.
The authors propose a new marketing model to help business owners and marketing professionals apply an investment-led approach where the focus is value, not cost. This guide introduces investment disciplines and strategies to marketing practices.
Get BookMarketing is still seen by many companies as a cost, rather than an investment, and tops the list of types of expenditure most likely to go in a downturn. Profitable Marketing Communications explains that marketing is about creating positive value for a business or brand through demonstrating cost versus return.
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Download or read online Profitable Marketing Communications written by Anthony Young, published by Unknown which was released on 2007-01-01. Get Profitable Marketing Communications Books now! Available in PDF, ePub and Kindle.
Get Book"This book presents a new holistic approach to developing a coherent, profitable marketing communication strategy. The approach relates to every kind of communication between a company and its buyers about what it has to offer. The concepts, models and planning procedures associated with it can be used whether a company
Get BookDownload or read online Marketing Communication Management written by Otto Ottesen, published by Unknown which was released on 2001. Get Marketing Communication Management Books now! Available in PDF, ePub and Kindle.
Get BookDocument from the year 2021 in the subject Business economics - Operations Research, , language: English, abstract: This paper contains a research proposal for a case study. In his research the author wants to find out whether there is a correlation between marketing communication and the profitability of the company. What are
Get BookFor startups, small businesses, and non-profit organizations, the idea of investing time and money into marketing communications can be very intimidating. Deciding between an investment in the next rising social media site, attending an industry trade show, or developing a direct mail program is daunting for businesses with marketing staffs
Get BookHow To Harness The Power of Integration Marketing In Your Online Business For Easier Profits, Faster & Better Than Ever Before... Whatever Business You're In, You Too Can Harness The Power Of Integration Marketing To Crush Your Competition. Integration marketing (IM) is much like this proverb from the Bible, which states, “
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