Author | : Michael D. Olsen |
File Size | : 51,9 Mb |
Publisher | : Wiley |
Language | : English |
Release Date | : 15 September 1992 |
ISBN | : 0471283991 |
Pages | : 392 pages |
Strategic Management in the Hospitality Industry by Michael D. Olsen Book PDF Summary
Strategic Management in the Hospitality Industry provides insights into the strategy formulation/implementation process, as well as details successful strategies currently used by hospitality firms. Based on extensive research and actual experience, the book includes four case studies that broadly illustrate the dynamics of strategic planning.