Author | : Charlene Li |
File Size | : 47,9 Mb |
Publisher | : Harvard Business Press |
Language | : English |
Release Date | : 08 May 2024 |
ISBN | : 9781422161982 |
Pages | : 354 pages |
Groundswell by Charlene Li Book PDF Summary
Offering a strategy to winning in a world transformed by social technologies (blogs, podcasts, and social networking sites), the authors have designed a four-step process for building these technologies into a business.