Social Media In Sport Theory And Practice

This book PDF is perfect for those who love Business & Economics genre, written by Gashaw Abeza and published by World Scientific which was released on 26 July 2021 with total hardcover pages 507. You could read this book directly on your devices with pdf, epub and kindle format, check detail and related Social Media In Sport Theory And Practice books below.

Social Media In Sport Theory And Practice

Author	: Gashaw Abeza
File Size	: 49,9 Mb
Publisher	: World Scientific
Language	: English
Release Date	: 26 July 2021
ISBN	: 9789811237676
Pages	: 507 pages

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Social Media In Sport Theory And Practice by Gashaw Abeza Book PDF Summary

This book enables students to grasp the holistic enterprise of social media as it pertains to social, legal, marketing, and management issues. The book also helps students better understand the research process in social media scholarship and make connections with academic research and applied practice in sport studies.

Social Media In Sport Theory And Practice by Gashaw Abeza,Norman O'reilly,Jimmy Sanderson,Evan Frederick

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Social Media in Sport by Gashaw Abeza,Jimmy Sanderson

This book takes a close look at social media in sport and considers its significance for sport business and for the wider relationship between sport and society. Presenting new research, case studies and data, it examines the way people use social media, the changing art of managing social media platforms,

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Advanced Theory and Practice in Sport Marketing by Eric C. Schwarz,Jason D. Hunter,Alan LaFleur

Effective marketing is essential for any successful sport organization, from elite professional sports teams to local amateur leagues. Now in a fully revised and updated second edition, Advanced Theory and Practice in Sport Marketing is still the only text to introduce key theory and best practice at an advanced level.

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Sport and Social Media in Business and Society by Gashaw Abeza,Ryan King-White

This concise, practical book examines the significance of social media for the sport industry, explaining key concepts and sharing tools and best practice for the use of social media in sport business communication. Accessibly written and avoiding jargon, the book considers the history, development, commercial impact, social effects, and the

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Advanced Theory and Practice in Sport Marketing by Eric C. Schwarz,Jason D. Hunter

Effective marketing is essential for any successful sport organization, from elite international teams to local leagues. Now in a fully revised and updated third edition, Advanced Theory and Practice in Sport Marketing is still the only text to introduce key theory and best practice at an advanced level. This new

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Sport Cyberpsychology by Olivia A. Hurley

The new edition of Sport Cyberpsychology is the only textbook in this field that provides a detailed overview of theories, concepts and research findings specifically related to the discipline of sport cyberpsychology. Post-pandemic, this new edition explores the vast psychological impact technology has on athletes' thoughts, emotions and preparations for

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The Emerald Handbook of Computer Mediated Communication and Social Media by Jeremy Harris Lipschultz,Karen Freberg,Regina Luttrell

Uniquely relating social media communication research to its computer-mediated communication foundation, as well as digital and emerging media trends, this handbook is an indispensable resource whether you're a graduate student or a seasoned practitioner.

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Strategic Sport Communication by Paul M. Pedersen,Pamela C. Laucella,Edward (Ted) M. Kian,Andrea N. Geurin

"Strategic Sport Communication explores the multifaceted segment of sport communication. This text presents a standard framework that introduces readers to the many ways in which individuals, media outlets, and sport organizations work to create, disseminate, and manage messages to their constituents"--

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