| Author | : John Martin |
| File Size | : 42,6 Mb |
| Publisher | : Straightforward co Ltd |
| Language | : English |
| Release Date | : 04 May 2024 |
| ISBN | : 1903909171 |
| Pages | : 100 pages |
The Straightforward Business Plan by John Martin Book PDF Summary
Now revised to place greater emphasis on marketing and financial projection, this concise book is perfect for either the potential business-person or the existing proprietor who wishes to introduce a greater structure into their operation. Covering such key areas as: assessing the business and product; identifying strengths and weaknesses; marketing strategies; location of business; staffing; sources of finance; and putting together a viable business plan, this guide is guaranteed to change for the better the nature and operation of your business.