Author | : Paul Mark Pedersen |
File Size | : 53,6 Mb |
Publisher | : Human Kinetics |
Language | : English |
Release Date | : 07 May 2024 |
ISBN | : 0736065245 |
Pages | : 416 pages |
Strategic Sport Communication by Paul Mark Pedersen Book PDF Summary
This is an introduction to the wide-ranging world of sport communication, integral to the successful management, marketing, and operation of sport organisations at all levels. The text outlines the full breadth of the communication industry, including the many professional careers available to students and practitioners.