Political Campaign Communication

This book PDF is perfect for those who love Political Science genre, written by Judith S. Trent and published by Rowman & Littlefield which was released on 09 May 2024 with total hardcover pages 452. You could read this book directly on your devices with pdf, epub and kindle format, check detail and related Political Campaign Communication books below.

Political Campaign Communication

Author	: Judith S. Trent
File Size	: 50,9 Mb
Publisher	: Rowman & Littlefield
Language	: English
Release Date	: 09 May 2024
ISBN	: 0742553035
Pages	: 452 pages

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Political Campaign Communication by Judith S. Trent Book PDF Summary

Now in its sixth edition, Political Campaign Communication provides a realistic understanding of the strategic and tactical communication choices candidates and their staffs must make as they wage an election campaign. Trent and Friedenberg's classic text has been updated throughout to reflect recent election campaigns, including 2004 and 2006 as well as the early stages of 2008. A new chapter focuses on the use of the Internet. Political Campaign Communication continues to be a classroom favorite and is thoroughly researched, insightful, and is a reader-friendly text.

Political Campaign Communication by Judith S. Trent,Robert V. Friedenberg

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Communication in Political Campaigns by William L. Benoit

This book offers a comprehensive guide to political campaign communication using functional theory as a framework. An authoritative account packed with real life examples from campaigns across the globe, the book examines all of the important variables in political campaign communication. Considering campaign media - from television spots and debates

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Political Campaign Communication by Larry Powell,Joseph Cowart

Now in its third edition, Political Campaign Communication: Inside and Out examines the intricacies of political campaigning through the eyes of both an academic and a political consultant. Unlike others in its field, this text takes a broad view of political campaigning, discussing both theories and principles, along with topics

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Political Campaign Communication by Larry Powell,Joseph Cowart

Political Campaign Communication: Inside and Out examines the ins and outs of political campaigning through the eyes of both an academic and a political consultant. This text takes a unique approach to the subject of campaign communication by examining its intricacies from views both inside and outside of the process.

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Electoral Strategies and Political Marketing by Shaun Bowler,David M. Farrell

Despite the central importance of elections to representative democracy, there is no systematic study available of how exactly the parties wage their election campaigns. Examining recent elections in nine countries across three continents, there case studies, all following a common framework, are written by national experts and are based on

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Politicking Online by Costas Panagopoulos,Vassia Gueorguieva,Allison Slotnick,Girish Gulati,Christine Williams

Of the many groundbreaking developments in the 2008 presidential election, the most important may well be the use of the Internet. In Politicking Online contributors explorethe impact of technology for electioneering purposes, from running campaigns andincreasing representation to ultimately strengthening democracy. The book reveals how social networking sites such as MySpace

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Political Campaign Communication by Robert E. Denton, Jr.

This volume examines political campaign communication around the concepts of theory, method and practice. It contains studies of political campaign communication using a wide range of empirical, rhetorical, and social science methodologies and reflects the growth and maturity of the discipline of political communication.

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Campaign Communication and Political Marketing by Philippe J. Maarek

Campaign Communication and Political Marketing is a comprehensive, internationalist study of the modern political campaign. It indexes and explains their integral components, strategies, and tactics. Offers comparative analyses of campaigns from country to country Covers topics such as advertising strategy, demography, the effect of campaign finance regulation on funding, and

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